13) Reviewing and Promoting Current Articles
Through this activity, we will review current content and get to promote content too.
Activity
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Pick one Content Article from the Expert Section - It is recommended to pick one that matches your choice of a focus area/topic.
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Mention 3 top strengths of the article in terms of Best Practices.
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Review the Article for EAT (expertise, authority and trustworthiness) and list at least 2 comments for each of the three factors (can be things followed or tips to boost EAT).
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Create a graphic to promote your selected content - remember to consider our previously discussed tips as well as peer feedback. Consider using your pseudonym or username if comfortable on the graphic in case of allowing social media usage.
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Offer feedback to one student for their submissions to the above steps.
Please ensure that your submissions to each of the steps of this activity are all contained in one forum post/reply.
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This post is brought to you by the Content Development and Marketing Program, find out more information about the program here
@SoulfullyAButterfly
Article review: Stress to Calm in 4 Powerful Steps
https://www.7cups.com/experts/article/stress-to-calm-in-4-powerful-steps
Strengths:
· Effective backlinking to the stress topic on 7 Cups. Will help people quickly access resources related to stress on the site.
· The content is properly divided with appropriate sub-headings.
· The ending offers links to different support resources that will aid the reader in finding different ways to manage their stress via the services of 7 Cups.
· Good use of hash-tags to make it more available on different social media.
Expertise:
· Her BA in Psychology shows she has knowledge of what she is talking about.
· Being an active 7 Cups listener further highlights her involvement in the field
Authority:
· The content does not deviate from the topic of choice and has a confident tone throughout.
· Suggesting the approach of a leading neuroscientist brings more credibility to the post.
Trust:
· Zahraa has a few more articles published that highlight her keenness in the field of mental health.
· The way key phrases are highlighted considers the time needs of the reader. As a reader, I feel someone who is stressed might find this very helpful.
Graphic:
Instagram stories (Quoted the writer's content).png)
Review, and Promoting Current Articles
- The article I read was on Different types of PTSD
- The article was informative , interesting and knowledgeable.
Comments:
Expertise : It was informative. The author knows about this area well .
Authority: The author knows about the subject well and has done enough research to come up with quality content on the topic which is very much evident in the article.
Trustworthiness: I would trust what this author writes and would recomment her writing to many people since her contents are worth to be trusted because the author is no doubt extremely knowledgebale .
@SoulfullyAButterfly
the article i read was called “how to trap depression”
Strengths
1)i loved in the beginning when the writer took the time to write a little breifing on what it feels like to live with depression using descriptive words such as its like being cold in the winter. Using as and like were huge for me
2)intead of stating just the symptoms of depression he wrote “indicators” as well!
3)I Thought it was amazing how he wrote three stories of famous people’s struggle stories with depression showing that even spotlight individual’s struggle as average everyday people too.
Expertise:
Used some great key words as well as hyper links.
Comment
1)Could have definitely made a better effort to name the qoutes he was writing.2) He definitely knew what he was doing overall with expertise though! Great job on that!!
Authority: shared his knowledge on depression and what he researched was very consistent with what added up.
Comment
1) did a great job on the evidence 2) and the subheading
Trust: Put three different stories of real life beings who have struggled with depression
comments 1) made sure that the famous people mattered with their depression 2) could have elaborated a little more, the “stories” were a tiny bit short for my liking. The audience’s needs more grab.
Review and Promoting Current Articles.
The Article I will reviewing is Feeling Tired? A Path to a Better Sleep written by Scott Fantucchio.
The Top 3 Strengths of The Article:
1. offers many helpful insights to people looking to improve their sleep hygiene.
2. Helps people to develop a pre sleep plan and identify habits that may be effecting their quality of sleep.
3. Shows real data and statistics from The National Sleep Foundation
Reviewing Article for EAT.
Expertise:
1. Author did not use personal experiences combined with research. I would have enjoyed to learn more about how he worked through sleep challenges with his clients.
2. Collaborative work with friends/colleagues also in the field would have given the article a more personal touch.
Authority:
1. The data presented is from a study conducted in 2018. While it is helpful, I would like to see a more current study.
2. Case Studies of clients who have used some of the strategies suggested discussing their results would also give the article more authority.
Trustworthiness
1. The strategies suggested come from credible publications. I would have like to have learned more about who developed the strategies.
2. Mr. Fantucchio has over 10 years working in the field of mental health counselling, as well a Master’s Degree in Clinical Psychology. Based on his education and experience, he is a credible professional on the subject which helps establish trust with readers.
@easyMaple3687
You did very well addressing evey part of the assignment, and your graphic is adorable 🥰 Literally perfect for the title
Activity
1. Pick one Content Article from the Expert Section - It is recommended to pick one that matches your choice of a focus area/topic.
- https://www.7cups.com/experts/article/im-lonely-what-do-i-do-coping-with-loneliness
2. Mention 3 top strengths of the article in terms of "Best Practices".
- Includes back up statements with research or facts if applicable (cite sources)
- Includes expert quotes and insights
- Very thorough, gives the reader empathy and hope
3. Review the Article for EAT (expertise, authority and trustworthiness) and list at least 2 comments for each of the three factors (can be things followed or tips to boost EAT).
- E: (1) Content is Researched Based (2) Content is Comprehensive yet Digestible
- A: (1) Content is Cited (2) The article itself isn't widely shared, but has sources that are!
- T: (1) Includes an author's biography (2) Includes 4 external sources being cited
4. Create a graphic to promote your selected content - remember to consider our previously discussed tips as well as peer feedback. Consider using your pseudonym or username if comfortable on the graphic in case of allowing social media usage.
@SirenOfSerenity
Your activity was properly carried out by following the tips properly and your graphic is lovely👌
@SoulfullyAButterfly
1. CONTENT ARTICLE : Mixed Signals In A Relationship: Dealing With Uncertainty From Both Sides.
2. STRENGTHS :
- The article was helpful and informative.
- It was well detailed with tips that would help the reader to understand it
- It was properly structured which also contained a story to explain what the topic was really all about
3. E.A.T.
- Expertise: Laurie Moore is a Graduate of psychology at San Francisco State University.
- Authority: She is globally known for her work with individuals, couples and animals.
- Trust: She is a renowned author who has published many books at Amazon. She has also appeared in numerous venue's like CNN.com, FOX and so many others.
4. 
Not only did you properly address each part of the assignment, but your graphic design for this topic is the perfect illustration of the how the reader looking for help would be feeling 💙💙💙💙 Amazing job!
@SirenOfSerenity
Thank you ❤ 😊
The graphic design is also extremely pretty! 💙
I really like the graphic you’ve created, in particular how you’ve included your username/pseudonym. It is noticeable while still being subtle enough that it doesn’t take attention away from the focus of the graphic- brilliantly balanced!
Article selected: Hormonal Birth Control and Mental Health - The Facts You Need to Know
The first strength of the article is that it has an empathetic tone. Secondly, it is thorough, discussing multiple methods of hormonal birth control in detail. And the final strength I have identified in terms of best practices is that the article is easily shareable on social media platforms.
EXPERTISE: The biography at the end of the article reveals that the writer has been a 7 cups listener since 2021, showing expertise.
The biography also mentions that the writer is studying a degree. I think this could boost expertise, but it isn’t a degree related to the content of the article, whereas a degree related to hormonal birth control or mental health would further the expertise of the content even more.
AUTHORITY: The content shows authority through the many citations it includes, for example a hyperlink to research from The Guttmacher Institute.
The biography mentions that the writer has graduated from the CDM programme so that boosts the authority they have too.
TRUSTWORTHINESS: There is a high level of trust from this content as it is very thorough, including content on lots of forms of birth control.
The trustworthiness could be improved if the content on the birth control pill was edited slightly. There’s a lot of different pills available, but the article only discusses the combined hormonal pill in detail; it would be good to discuss pills containing only oestrogen in detail as well.
The graphic doesn’t seem to want to attach, so here’s a link, hope that’s okay.
@YellowButton223
Your review and mention of the strengths of the article was done really well. I also like the tips that you have mentioned to improve the article's EAT score.
The graphic was simple and nice. I loved the elements that you used in it- connected to the main heading
@SoulfullyAButterfly
The article I chose was Synesthesia Truth: Eating Words and Seeing Sounds
The strengths I found in the article : 1. Mention of saying that synesthesia is a psychological phenomenon instead of a disease or a disorder
2. Explained in simple terms
3. Well thorough
Review of the article :
Expertise- Need to mention any quote or citations about the recent research regarding synesthesia, the title could be more revised.
Authority - the author has mentioned their background in psychology, mentioning a few insights from other authoritative personality would be a good tip
Trust- The quality of the article is informative and trustworthy, although the author could've mentioned a few citations to builds its quality
The graphic that I created was :
@CosmicMiracle
I like the way you presented the material. Brief, straightforward, concise. The EAT analysis threw me. I learned from another site that EAT is Author, Author/ Content, Author/ Content. Here is a helpful article incase I am misquoting. Great job!
@CosmicMiracle
I also like the graphic. The moving books are a nice touch. I think of Instagram when I'm posting, so I try to make something eye catching that will grab your attention to read more and look at the post longer that 3 seconds!
@SoulfullyAButterfly
Unit 13 Activity and Discussion
Title of Expert Article for discussion: 4 Kinds of Schizophrenia Delusions
Top 3 Strengths:
Well formatted: Easy to read and understand. Able to glance at article quickly to get to main points of the article.
Brief: This article contains a short summary of 4 main categories of Delusions found in Schizophrenics. Even as a concise treatment on difficult subject matter, there are many caveats of knowledge that could be used as a cohesive beginner guide of delusions. While there are considered to be 6 these are 4 interesting types to include.
Well Researched: There are useful backlinks to reputable sources of information.
EAT Analysis:
Expertise: The author has been a listener since 2017, is a psychology student, and a 7 Cups Academy Content and Marketing Mentor. The author is also a honors graduate of the Content Development and Marketing Program.
Authority: The author is a listener and psychology student. The back links and quotes include doctors, peer reviewed research, and 7 Cups programs.
Trust: The length of time the author has been a listener: 7 Year, providing support for hundreds of people. The subject matter is well researched and specific to one topic within schizophrenia: delusions.
Graphic for Promotion on 7 Cups:
@admirableRose261
I keep following you :D thank you for your comments on my work <3
I like the flow of how you write things. It's smooth and digestible which is very important. As for the graphic, I love the simplicity and how clean and minimalist it looks. It doesn't take the attention away from the article itself. My only comment about it is the image used as it is something I cannot fully relate to schizophrenia and delusions. Maybe an image related to that would help readers connect your article to it? :)
@admirableRose261
Hi Rose,
Thank you for highlighting a really interesting article. I agree with your points and think that formatting is a huge part of the success of an article :)
Your graphic is very calming and I like how the image links to finding out information online. Calm font types and colours add a sense of peace and simplicity. Great job!
