1) Introduction to Content and Marketing at 7 Cups
7 Cups currently has separate dedicated teams that focus on both Content and Marketing. This discussion outlines both teams and provides an overview of their current focus.
(A) Content Volunteer Team
The Content Volunteer Team was relaunched and redesigned in 2020 and is led by @SoulfullyAButterfly - more information including an application can be found here
Focus:
The team works to improve site content in the following areas:
(i) Questions and Answers (Q&A Pages): Quality answers are researched and written in light of search engine optimization (SEO) and other best practices to ensure that the community gets verified, valuable information in response to common mental health questions and concerns. These answers are considered “short tasks” as they involve quicker content production.
(ii) Expert Mental Health News and Advice Section: Existing, published articles are reviewed to ensure up-to-date information, quality length, expert verified facts and other important topic categories by editors.
In addition, fresh content is produced for:
(iii) Expert Mental Health News and Advice Section: Alongside fresh content provided by experts, the team works to research and produce relevant fresh content articles that help boost information and awareness related to the categories that 7 Cups offers expertise in. Writers are welcome to collaborate with experts to publish co-authored articles or produce content individually to be published under the 7 Cups Community Account.
(iv) All other Content Needs: The team is ready to tackle and undertake content tasks that may come up as other needs. These content assignments can relate to listener guides, upcoming growth path playlists, improvement and support of online therapy-related information as well as many other possibilities!
(B) Team Lightship
As a revamp to the Social Soldiers Team at 7 Cups, Project Lightship was announced in late 2020 as the current volunteer-led marketing team for 7 Cups on Twitter. It is currently being led by @Rebecca947 and @Isentropic
Focus:
The team intends to eliminate mental health stigma by identifying those who need support as presented by social media (Twitter) based messages. The team not only works on bringing awareness by using and promoting mental health-based content but actively outreaches to potential users in need of a safe haven to invite them to use 7 Cups.
The team currently has one track with a focus on:
(i) Outreaching to 20 people with compassionate messages and support per month
(ii) Generating content and posting 5 posts.
As the team is currently testing only one track, we can expect future opportunities with the growth of Team Lightship! Further information, including an application, can be found here
Other Social Media Platforms for Content:
In the meantime, 7 Cups has official accounts on social media platforms that are run by community admins. Students of this current course as well as the Content Team will prospectively add to these content and content marketing efforts!
Find and follow the 7 Cups Official Accounts on Social Media:
Instagram - @7Cups | Twitter - @7Cups & @7CupsTeen | Facebook - 7CupsOfTea | Youtube - 7 Cups of Tea
Question for Discussion:
Which current area of the Content or Marketing focus at 7 Cups interests you the most? Please feel welcome to share your reasons.
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This post is brought to you by the Content Development and Marketing Program, find out more information about the program here
Note: If you intend to use Artificial Intelligence tools to help you fulfill any of the program’s requirements or electives, you are expected to adhere to our AI policy. You can read more about it here.
@SoulfullyAButterfly
Which current area of the Content or Marketing focus at 7 Cups interests you the most? Please feel welcome to share your reasons.
I'm more interested in the marketing aspect in 7cups like making posts and spreading them to people and posting on social media, I can make posts for each social media like Instagram and Twitter, etc, but I wanted to help more the youtube channel for 7cups as it isn't posting much unlike other platforms and i had some ideas on what to post, i would love to join team lightship
@iwishuwell
Cool! 😍 we would love to have you on Team Lightship. Here's the application form
You're welcome to PM @DreamTouch or me for further info about Lightship 💜
So... YouTube? Any chance you're familiar with whiteboard animation video making? 🙂
All the best for CDM and looking forward to seeing you more in Content area!
@ouiCherie
i am not much familiar with whiteboard animation but i can do animation in a total or else I can even learn whiteboard animation
@iwishuwell that is great! I would love to hear about your YouTube ideas as well. You can consider an Honors project related to any interest of yours towards the end of this Program.
@SoulfullyAButterfly
that would be amazing i would love to join the program
@iwishuwell to clarify you are enrolled! You can check your email and the requirements document for more information regarding the Honors options.
@SoulfullyAButterfly
thank you soo much !! will look into the mail
Thank you for sharing this wonderful information with us. I believe that creativity and communication are my superpowers. I absolutely enjoy creating new content, reviewing the ones already uploaded, responding to queries as well as sharing it with those who would benefit from it.
@GracefulLove
Looking forward to seeing you more in the Content area
If you're interested, you can check more info for the Content Team application ⏩ click-here along with CDM or after finished with the program.
All the best for CDM Graceful! And feel free to PM me or any mentors available for any queries about the program 💜
Thanks for sharing💜which current area of the content or marketing focus at 7cups It is a path of growth , a test of wellness and many more whenever it is important and enjoyable at the same time..
@patientZoza134
That sounds great! What Growth Path would you like to build, if I may ask? 🙂
There is H Prize going on, you can participate along with finishing CDM, if you want.
If you haven't already, you can reach out to @Fristo for more info about building a Growth Path.
All the best for CDM Zoza! 💜
I am very interested in joining the Content Volunteer Team, especially collaborating with experts to create fresh content. But I would love to also participate in the Questions and Answers focused content production!
Personally, I love reading inspiring and informative mental health-related articles, I am thrilled to create more contents for those who are also like me!
@29amy
Yay Amy! Looking forward to seeing you more on 7 Cups Content area and a warm welcome to CDM 🤗
This is a post for The Q&A Team recruitment. All the best!
@SoulfullyAButterfly
Hey hey, Soul! Thanks for this highly informative post 💜 I'll most definitely have to go with the content creation side of things here. And I'll take the chance of calling myself versatile when it comes to writing. I'm drawn to and have experience creating listener guides, any resources in demand, general discussion articles, and you name it! Though I'm not very educated about social media, I still admire the idea of using social media to spread awareness 💜
@amazingNutella24
Hi Nutella, good to see you on CDM 💜 You're welcome to apply for Content Volunteer - Writer team along with CDM or after.
If you are interested, kindly check with Soulfully if there is an available writing task for this end or November 🙂
cc: @SoulfullyAButterfly
Hello @SoulfullyAButterfly,
I am interested to help write fresh news articles alongside reviewing existing articles.
I am also interested to be part of the marketing team. I can help with other social media accounts of 7cups like Instagram, Facebook, etc.
@crang17
Hi Crang,
Glad to hear you're interested in joining the Content Team. Here is the information and this is info about Team Lightship, our social media team.
All the best for CDM and feel free to PM for any questions about the program 💜
I have a passion for writing and i think i can put my love for writing into helping the community and making 7 cups content better so more people join
@Brokenbutnotfixedbones
Hi Bones,
Glad to hear you're interested in joining the Content Team. Here is the information about the team
And I will circle back with you about your question yesterday 🙂 all the best!
@SoulfullyAButterfly I think I am interested in team inship
@Howegeorgia20
Hi there, warm welcome to CDM! Glad to hear you"re interested in Team Lightship 💫
Here is the post about the team if you want to join. The team working on Twitter to introduce 7 Cups to people who needs emotional support.
Here is 7 Cups Twitter account, if you want to follow.
All the best for CDM, and feel free to PM for any questions about the program 💙
Hmm, this was a tough choice as both options are relevant to what I studied and what is required for jobs in social media.
I have decided to go with Option A- Content Volunteer Team. I am very passionate about mental health topics and am very interested in letting people get updated information about various mental health conditions. And additionally, I feel that this role is a more creative one and I am quite a creative person.
@GingerMC
Sounds great! Glad to know you're interested in Content Team. Please click here for more info about the team
And if you haven't already, here is next forum coursework on CDM: Please click here for Discussion 2
All the best to you Ginger! Feel free to PM if there's anything I can help with. 💜
@SoulfullyAButterfly I'm most interested in the content volunteer team. I've taking a liking to writing and would like to exercise my skills through this.
@janesoma
Jane! Happy to see you here 🤗 and glad to know you're interested in article writing! I'm more than sure that you'll do great!
I haven't seen your name on the Trainee list, if you're interested to join CDM here is more info and application
Looking forward to see you more in 7 Cups Content area! 💜