Content Development and Marketing Program 2025

Hi everyone! This post offers some basic information about the Content Development and Marketing (CDM) program. CDM is part of 7 Cups Academy. 

Why join CDM?

• Master Content Crafting: Learn industry best practices for writing, research, and SEO to create impactful content that resonates with your audience.
• Become a Social Media Strategist: Discover effective strategies to promote your content across platforms and boost engagement.
• Build a Portfolio with Impact: Gain hands-on experience by developing content published on 7 Cups, adding valuable pieces to your professional portfolio.
• Thrive in a Supportive Community: Connect with like-minded individuals and receive personalized guidance from experienced mentors.
• Flexible Learning: This program allows you to learn at your own pace, with a minimum commitment of 8 weeks.

"Completing the program was a game-changer! You learn rapidly and get to use your new skills on your assignments right away. This course is a must for mastering social media marketing! I had great support from other 7 Cups listeners. I could not recommend this course enough!" - babyangel (Content Development and Marketing Program Graduate) 

"This program allowed me to get a great base knowledge of content developing and marketing in social media. I really appreciated the support shown by my mentors and loved the creative projects. So honoured and grateful for the opportunity to go through this learning experience." - broadfemmelovelive (Content Development and Marketing Program Graduate) 

Who is the program for?

• Aspiring content creators or social media managers.
• Individuals interested in content creation on mental health related topics
• Anyone who wishes to learn content creation and/or marketing. 
• Users interested in starting freelance opportunities for content or graphic creation
• Users interested in joining Content domain roles at 7 Cups
• Users interested in marketing their own business/content.
• Users interested in learning about effective mental health research and social media conversations.
• Psychology students with a passion for research and writing.
• Anyone interested in breaking mental health stigma through research, writing, and social media usage.

What does the program offer?

• In-depth content and marketing development guide/lessons
• Hands-On Activities
• Mentor Feedback
• Expert Support
• Practical Experience leading to on-site publication 
• Usage of graphics — Creator Portfolio building on-site

Key content learned in the program:

• How to promote content using social media
• Social media graphic tips
• Social media outreach and support
• Writing best practices
• SEO and ranking tips such as Google’s EAT factors
• Headlining and sub headlining content
• Effective writer biography writing
• Content auditing and review

Requirements to join the program: 

Listeners: Be a listener for 2 weeks with at least 10 1-on-1 chats.

Members: Be a member of the 7 Cups community for at least 1 month.

Minimum of 3 hours per week time commitment required for a duration of 8 weeks or more (if you choose a longer duration or ask for an extension)

📢Please apply here!